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RevSnodgrass

For best results, read postings in chronological order. The first post will be at the bottom of the July 2005"archives", read the one at the bottom first and proceed upward. E mail ronwoodsum@Yahoo.com to be alerted of new posts. Thanks, Rev

Thursday, August 10, 2006

Chicken or Egg

Marketing is an amazing business. As any intelligent person knows, you NEVER know what “company” is really owned by what other “Company” or conglomerate. It seems that all snack food companies are owned by Coca-Cola or Pepsi. You can look it up.
My curiosity was aroused recently when I heard a commercial supposedly asking the question “Who has the best spicy chicken?” The suspect hesitatingly answers “Popeyes?” “No! says the questioner – it’s Churches!” followed by jingles and slogans. How, I wondered, could they make such a statement without being sued? Oh it’s so, so, simple. They are BOTH owned by ABC (America’s Best Chicken)! What a brilliant marketing strategy! Trying to get the public to become interested in trying both brands for themselves to satisfy their own opinions! A person who has only tried one brand will perhaps try the other just to satisfy their curiosity.
Bravo, ABC, bravo.
By the way, the Reverend testifies that the correct answer IS Popeyes.

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